REGISTER HERE TO EXHIBIT

Showcasing is a great marketing tool to increase brand visibility, network and engage with potential clients, partners and investors. Here are a few tips to help guide you while you prepare for the event.

1. Don't try to sell to Exhibitors: Don't be the 'roaming salesman', it's the most frequent complaint made by exhibitors with good reason...they can miss out on the opportunity to connect with a potential customer and you'll be wasting their time!

2. Overcome ‘approach anxiety’: If there’s one tip which will help to boost your status, networking success, reputation and ultimately win more business, it is this. Overcome your fear of speaking in public. Whether you're giving a presentation, speaking to fellow delegates or addressing an AGM – you should have this sorted.

3. Arm yourself with Business Cards: Clean, crisp and presented with confidence. Add others' cards using sticky tape to a notebook and write notes beside each entry. A post-event life-saver unless you have a photographic memory and vital for your follow up communications later on.

4. Register Early: The early bird and all that...many events like speed networking or seminars sell out early on.

5. Be Polite: It's simple, be gracious. Exhibitors get a good view of companies who are represented well by their employees and representatives.

6. Tweet and Post: Some savvy delegates not only present themselves well, but also tweet and post coverage and photos during an event. They're sharing valuable content from speakers, funny encounters and other content which can boost their own profile as networkers, ambassadors and helpful people in the thick of the action.

7. Follow up the next day: Write a thank you or follow-up message, even if brief, to those contacts you made at the previous day’s event. Add new contacts to LinkedIn. Equally, don't  spoil a good first impression by not at least responding courteously back to anyone who has promptly followed-up with you. Your paths will cross again...be a five-star delegate.